The History of Travis Scott Shoes. Hype, Heat & How to Wear Them

If you know about Travis Scott more because of his shoes than his music, we don’t blame you. Since his first sneaker collab in 2017, every pair with his name on it has caused chaos online and long lines outside sneaker stores. Whether it’s the backward Swoosh, the dusty color palettes or that Cactus Jack branding, La Flame’s shoes have taken sneaker news by storm. They’ve become must-haves for anyone deep into athletic wear, obsessed with boutique shopping or just trying to flex in 2025.

This isn’t about hype for the sake of it. Travis Scott shoes changed how we wear clothes, from outdoor clothing and streetwear to everyday fits that still pop. His kicks helped make earth tones cool again and gave sneakerheads a reason to start rocking brown.

So if you’re new to the world of Travis Scott sneakers or brushing up before your next cop, we got you. Let’s break down where it all started, what makes these shoes worth the resale drama, and how to style them so you look like you know what you’re doing. Let’s go.

Who is Travis Scott?

Before he was making some of the hottest men’s sneakers on the planet, Travis Scott was just Jacques Webster, a kid from Houston with big sound and even bigger style. He blew up in music with Rodeo, went global with Astroworld, and somewhere in between, became one of the most talked-about names in fashion, shoes and pop culture.

Part of that pop culture glow-up was his relationship with non other than Kylie Jenner. The two have been on-and-off for years, but their time together (plus their two kids) kept Travis in the headlines way beyond the music world.

While he was getting paparazzi’d outside Calabasas, Nike saw the vision. In 2017, he dropped his first sneaker collab: an Air Force 1 with switchable Swooshes and Cactus Jack details. Since then, Travis Scott shoes have been a full-on movement. Jordan 1s, 4s, 6s, SB Dunks, you name it, they sell out in seconds.

Travis’s personal style: grunge-meets-streetwear, mixed with outdoor clothing and Western vibes is baked into every pair. His shoes are the kind you can style with anything from athletic wear to boutique clothing shop finds.

The Travis Scott shoe timeline

Travis didn’t waste time once he got that Nike plug. From the very first drop, his kicks have flipped sneaker culture and pushed the backward Swoosh into icon status. Let’s break down the biggest moments:

2017: Air Force 1 Low "Cactus Jack"

His first Nike collab was a clean canvas. All-white, with interchangeable Swooshes, Cactus Jack branding, and Velcro patches. A nod to DIY energy and his Houston roots.

2018–2020: Jordan Brand collabs

• Jordan 4 “Cactus Jack” dropped in bright blue suede, it was unexpected, but sneakerheads responded in a big way.
• Jordan 1 High OG with the backward Swoosh dropped next, with earth tones, a stash pocket, and resale chaos.
• Jordan 6 “Cactus Jack” added military-style pouches, glow soles, and that outdoor clothing vibe Travis loves.

2020–2022: SB Dunks & more heat

• SB Dunk Low “Cactus Jack” brought flannel print, rope laces, and tear-away uppers.
• Air Max 270 React wasn’t loved by everyone but showed Travis experimenting with shapes and texture.
• Jordan 1 Low started picking up steam—sleek, wearable, still hyped.

2022–2024: Fragment collabs + more Lows

• The Fragment x Travis Scott x Jordan 1 High brought three brands together. A lot going on, but sneakerheads ate it up.
• The Jordan 1 Low drops went off. The “Reverse Mocha” and “Phantom Black” colorways stayed in fit pics and IG dumps all year.

Travis Scott apparel

La Flame didn’t stop at shoes. He created a Cactus Jack apparel and the drops go so hard that they’re impossible to grab unless you’re quick with it.

Most of his pieces drop around big moments: album releases, sneaker collabs, or surprise online drops. We’re talking graphic tees, oversized hoodies, vintage-washed crewnecks, utility jackets, and even full outdoor clothing vibes. The fits are relaxed, the colors are dusty (lots of browns, olives, and neutrals), and the branding’s loud without being cringe. Streetwear with a little Western chaos thrown in, just what you want to wear in Aurora, Colorado.

There are also a few Nike collabs. Alongside his shoes, Travis has dropped matching apparel capsules with tactical jackets, zip cargo pants, and fleece sets that were made to be styled with his sneakers.

How to style Travis Scott sneakers and apparel

Travis Scott kicks are super wearable if you know how to build a fit around them. Here are some tips about how to wear them:

Start with earth tones

Most of Travis’s sneakers are heavy on browns, olives, creams, and blacks. Keep your outfit in that same dusty, desert-inspired palette. Think tan cargos, olive windbreakers, or an off-white oversized tee. If you’re going loud with the shoes (like the Reverse Mochas), keep the rest of the fit neutral so the sneakers do the talking.

Go big on texture and layers

His fits are rarely basic. Layer a Cactus Jack tee under a vintage flannel or bomber. Mix up materials: canvas pants, fleece hoodies, or even distressed denim. They will make a great contrast when paired with men’s sneakers that have suede or leather details.

Play with proportions

Travis’s style leans baggy and chill. Oversized tees, wide-leg cargos, slouchy hoodies that all go well with chunky Jordans or SB Dunks. Don’t be afraid to size up.

Women’s clothing fit ideas

Style one of his oversized tees as a dress, or layer it with biker shorts, crew socks and Jordan 1s. Style it up with a cropped puffer or vintage varsity jacket.

Outdoor clothing energy

Mix in utility vests, cargo jackets, or hiking-style pieces if you want that rugged Cactus Jack vibe.

How to get Travis Scott shoes

We chase Travis grails so you don’t have to. Check us out online, on Instagram or at the Aurora Mall. We’ve got you.